Selected Work
SEO work that’s moved rankings for real platforms.
Case studies from leading SEO across a large-scale marketplace, a multi-client agency, and a retail brand — technical fixes, content strategy, and team leadership, not just recommendations.
Mzad Qatar — Marketplace SEO at Scale
Led SEO for one of Qatar’s largest multi-category marketplaces — vehicles, real estate, electronics, jobs, and more. Directed keyword research, technical optimization, and on-page SEO across a large, constantly-changing URL base, and managed and mentored the team behind it.
Spark & Wire — Multi-Client SEO & Marketing
Own SEO and digital marketing strategy across multiple client websites, managing WordPress platforms and CRM-driven campaigns from planning through execution — keyword research, on-page optimization, and roadmaps that deliver ranking gains within 3–6 month cycles.
Coutures — SEO & Social for a Fashion Retail Brand
Managed SEO and social media strategy for a fashion retail brand, building the foundational technical and on-page SEO practices that later shaped marketplace-scale work at Mzad Qatar.